Leatrice “Lee” Eiseman
Director of the Eiseman Center for Color Information & Training
and Executive Director of the Pantone® Color Institute
Eiseman is a professional color specialist who is often called the international color guru. Her color expertise is recognized worldwide, particularly as executive director of the Pantone® Color Institute.
Lee has been widely quoted in many publications and recognized by Fortune Magazine and the Wall St. Journal as one of the most influential people in the world of color. She is the author of ten books on color.
Today, she is available as a corporate color consultant and a sought-after speaker. She also offers online courses on color theory and personal image color training.
Build your color IQ
Lee has made her expertise on color theory available as three self-paced online master courses.
the International Color Guru
Lee Eiseman is a color specialist, author, educator, and speaker. She has used her extensive knowledge of color and her training in psychology to help companies [link to company page] make the best color choices for product development, brand imaging, interior/exterior design, fashion, and cosmetics, and more. Lee is also involved in color trend forecasting across multiple industries, including choosing the Pantone® Color of the Year.
The Pantone® Color of the Year
For over 20 years, Pantone®’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design.
The Pantone® Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone®’s color experts, led by Lee, comb the world looking for new color influences in the world of art, entertainment, industry, technology, science, and travel.
Eiseman Color Blog
Color tidbits for your creative inspiration
Magenta: the Color that Doesn’t Exist (from the BBC)
I recently heard the following presentation on the BBC about one of my favorite colors - and I found the explanation of this brilliant hue to be quite [...]
Color Theory: After-Images and Color Balance
The term “after-image” describes an image that appears in the eyes after a period of exposure to the original image. They occur because photochemical activity in the retina [...]
The Colortime® System Explained
People will often ask about our online color/image training course and where the concepts originated. The following article will give you some background information on that basic concepts [...]
“Many art directors, students and design managers use Lee’s books for color design reference. Lee is one of the top color experts in the world.”
Color: Messages and Meanings – “The Best Color Guide! – This is a newer edition of a book we’ve had in our graphic design studio for several years. Even after 34 years in the business, sometimes you just need a kick in the pants to come up with a great color combo, and this book gives you countless ideas sorted by feel, emotion, application, etc. I’ve gotten to a point where it’s as important as a software manual when we get into a jam. Buy it!”
More Alive with Color – “The book is ALIVE with COLOR…just like YOU! What a great book…I couldn’t put it down…you have once again given us a great COLOR tool to use Everyday! Educational and Inspirational…as always! Keep up the good work…I hope our paths cross again this year!
You’re the best! Your Colorful FAN!”