December 10, 2010

Let’s take a look back at the “colors of the year” from the past decade. Pantone didn’t officially start announcing the color of the year until 2007. They have still chosen colors which they feel are a good representation of each year. If you have any thoughts about what these colors mean/meant to you at the time or now, PLEASE share!!!!

There are only a few excerpts on the colors that I could find for the years 2006-2010 and Cerulean in 2000 because it was named the color of the millennium.

[Cerulean 2000] Lifestyle movements suggest that consumers will be seeking inner peace and spiritual fulfillment in the new millennium. This is a paradoxical time in which we are heading toward an uncertain, yet exciting, future, and also looking back, trying to hold onto the security of the past. In this stressful, high-tech era, we will be searching for solace and Cerulean Blue produces the perfect calming effect.

Socio-ecologically, as we enter the next century, water issues are emerging at the forefront of the public’s consciousness. Exhausting our natural resources and polluting our environment, particularly our water supply, continues to be a concern, another reason for the popularity of blue for the future.

[Sand Dollar 2006] “Reflects the interest in organics and sustainability

[Chili Pepper 2007] In a time when personality is reflected in everything from a cell phone to a Web page on a social networking site, Chili Pepper connotes an outgoing, confident, design-savvy attitude.

“In 2007, there is an awareness of the melding of diverse cultural influences, and Chili Pepper is a reflection of exotic tastes both on the tongue and to the eye.

[Blue Iris 2008] Combining the stable and calming aspects of blue with the mystical and spiritual qualities of purple, Blue Iris satisfies the need for reassurance in a complex world, while adding a hint of mystery and excitement.

[Mimosa 2009] In a time of economic uncertainty and political change, optimism is paramount and no other color expresses hope and reassurance more than yellow.

“Mimosa also speaks to enlightenment, as it is a hue that sparks imagination and innovation.”

[Turquoise 2010] “In many cultures, Turquoise occupies a very special position in the world of color.” “It is believed to be a protective talisman, a color of deep compassion and healing, and a color of faith and truth, inspired by water and sky.

I think we ended on a high note and it seems that the collective “we” are still concerned with our environment especially when it comes to water……